Create Over Consume
Several years ago, as I was starting to build my business and social presence online, I heard a simple question on a podcast that stayed with me: Are you creating, or are you consuming? That question sparked an honest reflection on how much of my energy was being drained by “mindless consumption”—habits that didn’t serve my deeper goals or values. For someone like me, who’s wired to oscillate between distraction and intense focus on what brings me joy, this was a pivotal reminder that each choice leads us closer to or further from the life we want to live.
A clear purpose requires taking action in line with our values. Every day we’re choosing to either engage with our creative energy or let it be absorbed by consumption. When we choose to create over consume, we’re intentionally building alignment, clarity, and ultimately, joy. It’s a choice we make daily to shape a life that reflects who we are and what we stand for.
So, let me ask you this—and know that it looks different for everyone: What are you consuming today that you could turn into creativity instead?
Creativity is a core value in our home and within my business. In fact, I prioritise starting my day with creativity before diving into work or actually anything screen related. According to the Oxford English Dictionary, "creativity" is defined as "the use of imagination or original ideas to create something; inventiveness." Meanwhile, the Oxford Dictionary defines consumption as "the act of using energy, food, or materials," or "the process of using resources to satisfy human wants or needs."
This isn’t about stopping consumption completely, but rather about balancing it and choosing to create more than we consume. Here are a few common areas where overconsumption can easily creep in:
Digital Content Binging: Streaming platforms, social media, and online content are designed to keep us engaged, but hours spent consuming videos, news, or social media drains mental energy and can blur the line between leisure and addiction. For someone who built a business on Instagram, I know the importance of NOT over-consuming, or you don’t get anything meaningful done. Ask yourself: Do I follow people who bring me joy, or those who drain my energy? Do I follow accounts I don’t even engage with? Turn digital consumption into self-improvement and learning something new! Or use Social Media to Build Community or be part of one, Not Just Consume.
Fast Fashion, Fast Interiors, and Throwaway Culture: These habits take a toll on our finances, personal style, and the planet. Embracing authenticity, handmade items, timeless pieces, and quality over quantity can showcase values of sustainability throughout our homes and lives. Instil positive habits that encourage a more mindful approach to purchasing and overconsumption. Look at the big picture and your long term goals.
Consumer Goods Accumulation: Overbuying items like clothing, gadgets, or home decor often happens due to trends or sales promotions. I love a good sale, but I always ask myself, “Do I really need it?” Before buying anything for our home, I ask, “Where is this going to go?” And with clothes, “How many ways can I use this?” If you’re consuming a lot of other people’s creative work (like design ideas, decor ideas, ect), take inspiration from them, but instead of just passively taking it in, use Inspiration to create something unique of your own!
Wellness and Self-Improvement Products: The wellness industry promotes endless products, from supplements to skincare and more. Over-consuming these can lead to clutter and burnout, as we chase trends rather than the essentials our bodies need. A health routine that truly works for you, using only what you actually need, can be life-changing!! Streamline and clean line your products!
Of course there are more to list here, but some food for thought with consumption. Small steps make a big impact!
Choosing to create over consume isn’t just about adding meaning to our lives—It’s a path toward a more intentional, purpose-driven way of living—one that’s rooted in what we truly want to be. What’s something you could stop consuming today and start creating?
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